Effective Date: 28.06.2025

At Body Center KEF, we are committed to protecting your privacy and ensuring a safe online experience. This Privacy Policy outlines how we collect, use, and safeguard your personal information in compliance with the General Data Protection Regulation (GDPR) and applicable Icelandic data protection laws when you visit our website, make a reservation, process a payment online, and use other services.

1. Information We Collect

We collect personal information when you interact with our website (https://bodycenterkef.is), such as when you:

• Make a reservation using the Amelia booking system.

• Submit an inquiry via our contact form.

• Make a purchase or payment via WooCommerce.

The types of information we may collect include:

• Personal Information: Name, email address, phone number, and other details provided during booking or inquiry.

• Payment Information: Credit card details or other payment data (processed securely via third-party payment gateways; not stored on our servers).

• Booking Information: Services booked, session details, dates, and times (processed through Amelia).

• Form Submissions: Messages submitted via contact forms for support or general questions.

2. How We Use Your Information

We use the collected data for the following purposes:

• Reservations: Confirm and manage your booking through Amelia and send relevant updates.

• Payments: Securely process transactions using WooCommerce and integrated payment gateways (e.g., Stripe or PayPal).

• Customer Support: Respond to inquiries and provide customer service.

• Marketing: With your consent, send promotional emails about offers or services (unsubscribe anytime).

• Advertising: Use data for targeted ads via Google Ads and Facebook Ads.

• Analytics: Use Google Analytics and Google Search Console to improve website performance.

3. How We Protect Your Information

We implement strong technical and organizational security measures, including:

• SSL Encryption for all data transmissions.

• Secure Payment Gateways: Payments are processed securely by providers like Stripe, PayPal, or bank integrations via WooCommerce.

• Access Control: Only authorized personnel can access booking and customer data.

4. Third-Party Services

We use trusted third-party platforms for processing data:

• Amelia (Booking Plugin): For managing reservations and appointment scheduling.

• WooCommerce: For handling online product purchases and payments.

• Payment Gateways: Stripe, PayPal, or other WooCommerce-compatible providers.

• Analytics & Advertising: Google Analytics, Facebook Pixel, Google Ads, Facebook Ads.

Each of these providers has their own privacy policies and GDPR-compliant practices.

5. Cookies and Tracking Technologies

Our website uses cookies to:

• Remember your preferences.

• Analyze website performance (via Google Analytics).

• Deliver personalized advertising (Google Ads, Facebook Pixel).

You can manage or disable cookies via your browser settings.

6. Your Rights

As an EU/EEA resident, you have the following rights:

• Access your personal data.

• Rectify inaccurate or outdated data.

• Erase your data (subject to legal limitations).

• Restrict processing under certain conditions.

• Object to data processing (e.g., marketing).

• Data portability – receive a copy of your data in a structured format.

• Withdraw consent at any time.

To exercise these rights, contact us at reservations@bodycenterkef.is.

7. Data Retention

We retain your data only as long as necessary to:

• Provide services.

• Fulfill legal and financial obligations.

• Improve user experience and website services.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Effective Date.” We recommend checking this page regularly.

9. Contact Us

If you have any questions or wish to exercise your rights, contact:

Body Center KEF
📧 Email: reservations@bodycenterkef.is
📞 Phone: +354 786 3003
🏠 Address: Hafnargata 26, 230 Keflavík, Iceland